IT STARTS WITH US [Makers Monday Motivation 11.27.17]
Imagine a Black Friday where folks skipped the big-box corporate retailers and instead there were lines out the door at your local holiday markets. Imagine a holiday where people tried to give meaningful, high-quality gifts instead of stressed about the quantity of items under the tree. Imagine a December where you and all the local makers and creators and mom and pop store owners you know hit your sales goals.
I think a holiday season like this is possible, and it starts with us.
As makers and creators, we are also consumers and gift givers. No matter the size of our pocketbook, the decisions we make on where and how we spend our money over the holidays matters. By choosing to shop for gifts from other local makers at a craft market or small business, instead of a chain retailer this year, you will directly make an impact on your local economy and community. When you buy from a maker, your money doesn’t go to some executive on Wall Street or anonymous entity oversees, it goes to your neighbor or to a hard working creative small-business owner like you.
Together, we can further the handmade economy, empower creative individuals, and set an example for our friends and family by giving meaningful gifts purchased direct from an artisan, instead of a corporation.
This week’s Monday Motivation Challenge is simply this, commit to buying at least one holiday gift from another maker this year. If you prefer to shop online, there are a number of great places to buy handmade goods directly from individuals. Here is a great list to get you started.:
- American Design Club
- Amazon Handmade
- Makers + Goods
What if this holiday shopper chose quality over quantity, craft over convenience, and one-of-a-kind over mass produced? What if you had a record month of sales?! I don’t know about you, but this really get’s me in the holiday spirit! It starts with us, let’s help make it happen!
We’re in this together,